Gather, MFA Thesis Concept: UX / UI, User Testing & Prototyping
September 2014 – July 2015
An employee’s product knowledge is an important selling tool and asset. Specialty grocery stores add new products weekly and are ground zero for new diet trends. Gather is a mobile application that enables employees to answer customer questions more efficiently; building credibility and store loyalty while boosting sales and educating themselves at the same time. Project completed Summer 2015.